White rabbit symbolism has to do with Alice in Wonderland programming. One of the many, many flavors and offshoots referred to as Monarch.

MKultra all the way. Handlers/slaves assume the role of rabbit to "take you down the rabbit hole" (to dissociate). Funny how this old lingo has made it into common parlance, and it even becomes unclear which popularized which... specially considering how long this has been going on and how closely the CIA relates to the media world. Their references are literally everywhere at this point...