Mark Zuckerberg eats chicken on his pizza.

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There’s a story that Mark Zuckerberg has told dozens of times over the years. Shortly after he’d launched Facebook in February 2004, he went to get pizza with Kang-Xing Jin, a coder friend who would become a Facebook executive, at a place around the corner from his dorm.

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Looking back, it’s also clear that they had no experience with community building, organizing, sociology, social work, or any other discipline that might have helped them understand the social forces they were unleashing, quantifying, amplifying, and warping. Mark Zuckerberg was just a kid eating pizza after writing some code.

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Zuckerberg was triumphant about the changes Facebook had wrought, calling the internet “a force for peace in the world.” Connecting people on Facebook was building a “common global community” with a “shared understanding.” He went to the UN and talked up what he and his pizza eaters had done.

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“We were just college kids. We didn’t know anything about [connecting the whole world]. There were all these big technology companies with resources. I just assumed one of them would do it,” he said, retelling his Facebook-launch pizza story at Harvard’s commencement.

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If you're going to be eating pizza, you might as well have fried chicken on top of that pizza