Ask yourself: why is a intelligence contractor making a storefront selling PIZZA?

https://wikileaks.org/gifiles/docs/13/1326067_testing-the-pizza-pages-your-list-.html http://archive.is/xx5XN

Check out the options they list; words have meaning. If it were actual pizza, wouldn't it be "delivery" instead of "shipping"?

2) Types of campaigns to create and test with a purchase

a. With premium, with Shipping

b. Without premium

c. With an expiration date

d. With expiration date and pass-through URL

e. With only 2 offers

f. With only 1 offer

g. With 3 offers

h. Pass-through link , coded in an email, and test sent

After test send, click email link, verify pass-through worked, & sign up, to make sure offer is the right thing

3) Verify newly campaign pages look good in both Old and New versions

4) Verify when you sign up that the proper emails are sent out. (in elkinsspace.com