Although the election is over, the problem of fake news isn’t. Apple CEO Tim Cook said it’s time to do something about it.
“All of us technology companies need to create some tools that help diminish the volume of fake news,” Cook said in an interview with the Daily Telegraph on Friday.
"There has to be a massive campaign. We have to think through every demographic," Cook said.
...
Much of the fake news controversy has focused on Facebook, where in recent months fabricated stories have become wildly popular. In January, the social media giant rolled out new filtering tools in Germany for users to flag stories that are potentially fake to be reviewed by fact-checkers.
But Cook called for even wider action. “Too many of us are just in the complain category right now and haven't figured out what to do,” he said. "We need the modern version of a public-service announcement campaign. It can be done quickly if there is a will.”
Apple’s Eddy Cue, senior vice president of internet software and services, will be joining Recode’s Peter Kafka at the Code Media Conference tomorrow, where he’ll be asked more about Apple’s position on fake news, especially as the company moves to start making its own TV and movies.
view the rest of the comments →
zlomsocz ago
coining information as "fake" gives currently existing news platforms the ability to unilaterally inform the public on a need-to-know basis, with information the news organization deems truthful or not. Its a bold effort to control the narrative. Facebook and google were bold early in october2016/november, saying that fake news had little effect of the outcome of the election and dismissed cries from the clinton camp that there was anything more. As noted three days ago George Soros bought huge stake in Alphabet/Google, and facebook and google have now changed their respective tunes, and offered fake news filtering services to French users during the current/ last election cycle.
and now its coming to the US. I think this will backfire, in its intended purpose. Americans are waking up slowly.
fartyshorts ago
Yes, I hope the continued censorship will just drive people away from those services.