Think about it this way:

A group of people are certain that the government is intentionally acting against their own wishes, but even the government is made up of common folk; not everyone in the system is in support of this plan. Then out of nowhere someone posts on 4Chan a long list of questions and vague comments that revolve around a government cabal that is working towards world domination, and better yet, some of these comments and questions could possibly be interpreted to relate to current events that could possibly indicate this thought of a government cabal is legitimate. At that point you start sifting through the news to find stories that relate to the posts made by this 4Chan user and after finding a couple dozen possible links, you have it in your head that this guy knows what he's talking about. When you go back online you start to see other people have found different pieces of possible evidence that could corroborate your hunch that this cabal exists, further reinforcing in your mind the idea that this Q is legit and that you're finally onto the crooked man behind the curtain.

I can understand where these users are coming from, but I can also see the very real risk of paid opposition trying to send people down the wrong path to get them off the trail if this thing was legitimate. There may be a truth buried in there somewhere, but the passion these Q followers have could put the fictional Fight Club community to shame, and it's based entirely on Vague comments from an anonymous poster on a site infamous for Trolls. Of course, the same could be said for Pizzagate and 9/11 hoaxers too. It seems to me that these people are trying to do the right thing, but act on anything that reinforces their mindset over a shred of solid evidence.