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Sciency ago

I've seen the same trend. My best guess is that they use simple search scrips that (as you mentioned) look through /v/all (sorted by new) and direct the user to the results.

I have seen no real proof of this, but it's pretty easy on a software level, and it would make campaigning and shilling a far easier job. From there all the user has to do is use their same old tactics without any of the normal "digging" such a job requires.