One pattern I am recognising in many aspect of this profit driven society is that when things operate in a centralised large scale, bad trends start to appear.

Food production performed by a large centralised supplier: battery farms, high anti-biotic use, quick bred low quality meat... Operating System Monopolies (e.g. windows especially in xp era): many targeted viruses, many scam artists... Global Currency Supremacy: the dollar, America has too much of power strangle hold on the world because it being the reserve currency... News/media outlets predominantly owned by a single stakeholder, who is also a large investor in weapons corps: terrorism, war, victimised crimes, negativity, etc become a daily theme in media. We could come up with many more examples.

Now Reddit: It is a major influential platform. Speaking from nearly 6 years of personal experience on Reddit: The people on there truly believe the content they are consuming come from individuals alike themselves, this was true at some point. Now I see a lot of content that appears to be product placement. Corporate propaganda.

Another aspect I have theorised out of my understandings in data mining and data structures suggest that any influence pushed into a system can become a lot more efficient with a way of measuring feedback. Reddit is a good place to get feedback of ideologies pushed out into the public through media channels. Feedback is easily attained from the votes on posts, and I don't see why not a feedback mechanism couldn't be automatised that rates the positivity/negativity of the comments on an idea.

It's not always about profit, money simply stands as a future promise on resources, social power is just as effective at gaining resources, especially the minds of humans.

This being said, lets hope Google is on the side of the people.